EXPLORING THE FACTORS AFFECTING THE PAKISTANI FAMILY FOOD ENVIRONMENT IN THE POST-PANDEMIC ERA: A QUALITATIVE STUDY USING THEMATIC ANALYSIS

Authors

  • Atif Ali Gill Department of Business Administration, University of Sahiwal, Pakistan
  • Khadija Rafia Kazmi Department of Business Administration, University of Sahiwal, Pakistan
  • Babar Ali Govt. Technical Training institute Sahiwal, Pakistan

DOI:

https://doi.org/10.52567/pjsr.v4i2.613

Abstract

The Covid-19 pandemic has impacted family life, including movement restrictions, lockdowns, and business closures. Distance increases, online work, and school settings have clashed and fused for many families to produce a new normal. The goal of this study was to elaborate on how families adapted to their changing dietary environments throughout the Covid-19 epidemic. NVIVO 12 was used for coding recorded interviews and analysis, and the 13 respondents were taken as a sample, including students, job holders, business people, and professional employees. Thirty themes and sub-theme identify increased distance, improper eating patterns, online services, and screen time during meals. The Covid-19 pandemic has affected the dietary environment of families in Pakistan. Families discussed how their eating patterns had been altered, and their usage of electronic devices had risen during mealtimes. Some changes may have long-term health consequences for both kids and parents. Current study implications will help families to food environment patterns and help them to follow good practices.

Keywords: family food environment, family mealtimes, thematic analysis, Covid-19 pandemic, Pakistan.

Author Biographies

  • Atif Ali Gill, Department of Business Administration, University of Sahiwal, Pakistan

    Faculty

  • Khadija Rafia Kazmi, Department of Business Administration, University of Sahiwal, Pakistan

     Faculty

     

  • Babar Ali, Govt. Technical Training institute Sahiwal, Pakistan

    Instructor

     

     

Additional Files

Published

2022-06-30

How to Cite

[1]
“EXPLORING THE FACTORS AFFECTING THE PAKISTANI FAMILY FOOD ENVIRONMENT IN THE POST-PANDEMIC ERA: A QUALITATIVE STUDY USING THEMATIC ANALYSIS”, Pak. J, Soc. Sci., vol. 4, no. 2, pp. 1185–1192, Jun. 2022, doi: 10.52567/pjsr.v4i2.613.

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