REVISITING THE DYNAMICS OF POLITICAL PERSUASION AND THE PSYCHOLOGY OF EMOTIONAL APPEALS IN PAKISTANI POLITICAL CAMPAIGNS. Pak. J, Soc. Sci. [Internet]. 2022 Mar. 31 [cited 2025 Aug. 5];4(03):1048-57. Available from: https://ojs.pjsr.com.pk/index.php/PJSR/article/view/1284